mCommerce and Eggnogg’n Tea

A Box of Bigelow Eggnogg'n TeaIt took a box of Eggnogg’n Tea (with dancing penguins) to realize that I was totally wrong.

After eTail Boston last August, I wrote about how my life wasn’t that mobile.  I was rockin’ an ancient Blackberry and wondering why I should bother with mCommerce, upgrade to a smartphone and pay for an unlimited data plan.  I spend most of my time in front of a laptop, or commuting a short distance between home and work laptops, and it just didn’t add up.

The Blackberry finally croaked and I splurged on an iPhone 4s.  I traveled to New York for eMetrics and then Chicago to meet with the amazing eCommerce team at Quill.  I was driving somewhere outside of Deerfield when I asked Siri to find a good lunch spot.  Four options popped up faster than you can say “White Sox.”  And now I anthropomorphize my iPhone 4s AI…she’s earned it.

I’ve been back in Boston for a few months now, and some of the novelty has worn away.  Today I walked into the local Stop n’ Shop to stock up for the week and was greeted by a display full of Bigelow Eggnogg’n Tea.  I hate eggnog, but Becky likes it…however, I have been warned that eggnog is not a welcome surprise this year.  The side of the Eggnogg’n Tea box not adorned with dancing penguins touts all the good stuff that is eggnog without the guilt!

My old im-mobile self said “Hmmm” and just kept walking towards the fruits and vegetables isle.  And then my mobile-me stopped cold…took out my iPhone, and did a quick Google search on Eggnogg’n Tea (I confess…I like to say and type the word “Eggnogg’n”).

Reviews appeared…all pointing skywards!  This is a product that clearly satisfied the needs of eggnog lovers without the risks of saturated fats, excessive calories and (occasionally) raw eggs.

And I added a box to my cart, finished my shopping, and brewed a cup for my wife who said “hey…this is good stuff!”

You don’t need to be a road warrior to be “mobile” and it has nothing to do with distance. The real power of mobile can be felt in the subtle ways it changes your day-to-day routines.  Next article will be about my new Kindle…

 

 

Leave a Reply

Your email address will not be published.